Pepsi’s Social Vending Machine Wants to Be Friends.

Summary:

 The Social Vending System “enables consumers to better connect with PepsiCo brands right at the point of purchase”:

 

         Buy sodas

         Connect with the Pepsi Refresh Project

         Give drink codes as gifts through the internet

         Record a video message

 Question: Is Pepsi playing catch up to Coke’s machine that dispenses happiness? I think Coke’s is super cool, but Pepsi’s is more interactive.

Coke created a special vending machine that was placed inside a college cafeteria, it dispensed:

 

         loads of cokes

         balloons

         pizza

         a really long sandwich.

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