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Baby Boomers Driving the Social World

โ€œThe graying of social networking sites continues, but the oldest users are still far less likely to be making regular use of these tools,โ€ said Mary Madden, Senior Research Specialist and co-author of the report. โ€œWhile seniors are testing the waters, many Baby Boomers are beginning to make a trip to the social media pool part of their daily routine.

Full Story: Sysomos

Baby Boomers & Social Media: getting more comfortable with tools that were once so daunting. #demographics #SocialMedia #socialnetworks